Zonal Sales Manager - Svarochi Smart Lighting 13yr of experience Project / Channel Sales Tamilnadu

Manivannan is a Seasoned Marketing professional with 12 years + experience in multiple trade segments ranging from luminaries products & Electrical Products Successfully handling Profit Centre responsibility, Sales & Distribution, Marketing Management, Marketing Analytics, New Product Development & Launches, Adapting New technologies to Products, Demand Planning, Procurement, Vendor Management, Process Improvement & Change Management and Six Sigma. Manivannan Goal is to lead and develop a strong Marketing organization which strives to delivery products & technologies for Customer satisfaction. As a professional I strongly believe in and Complete Quality orientation and process.

Last Resume Update 18th July 2020
Address Coimbatore, India
E-mail mani9500985552@gmail.com
Phone Number 9500985552

Experience

Svarochi Smart LED Lighting. (Coimbatore, TN)
Zonal Sale Manager – South Tamilnadu.
Apr 2018 - Current
RESPONSIBILITY :
‰ Managing the LED Light Management Systems Products across Tamilnadu (24 District’s) through Project
Sales.
Š Prospecting of Projects meets Architect, Interior,Builders,Contractor,Lighting Designer, Home Automation &
Electrical Consultant
P Responsibility of handling the Distributer’s, Dealer’s entire distribution network in terms of Order booking,
Order tracking, Stocking,Negotiation,Payment Collection.
Š Lead a team of Area Managers in assigned geographic area and responsible for Team Profitability.
Responsible of motivate and support the BDE’s in achieving performance goals. Support the retention of
existing partners and pursue leads to expand the partner network.
Š Actively target and build prospect client / vendor relationships in the region.
Š Keeping close watch & reporting competitor activity & threats. Keeping abreast with New Products /
Technologies Keeping track of ongoing projects & ensuring customer delight.
Š Responsibility of Meets operational requirements: Promotional programs, Mockups, analytical competitor
reporting, market operating reviews, cost, penetration, receivables, etc. Metric targets will address volume,
penetration and timing.
Š Ensure submission of weekly activity report to R.M & monthly performance report to National Head
Renesola India Pvt Ltd – LED Light Division. (Coimbatore, TN)
Business Development Manager – Sales.
Apr 2016 - Apr 2018
RESPONSIBILITY :
‰ Managing the LED Light Management Systems Products across Tamilnadu (24 District’s) through Channel
Sales.
Š Responsibility of handling the Distributer’s, Dealer’s entire distribution network in terms of Order booking,
Order tracking, Negotiation, Collection 'C' forms.
Š Actively target and build prospect client / vendor relationships in the region.
Š Keeping close watch & reporting competitor activity & threats. Keeping abreast with New Products /
Technologies Keeping track of ongoing projects & ensuring customer delight.
Š Lead a team of Area Managers in assigned geographic area and responsible for Team Profitability.
Responsible of motivate and support the BDE’s in achieving performance goals. Support the retention of
existing partners and pursue leads to expand the partner network.
Corvi Led Pvt Ltd. (Coimbatore, TN)
Business Development Manager – Sales. @ Tamilnadu
Oct 2012 - Apr 2016
RESPONSIBILITY :
‰ Managing the LED Light Management Systems Products across Tamilnadu (24 District’s) through Channel Sales.
Š Responsibility of handling the Distributer’s, Dealer’s entire distribution network in terms of Order booking, Order
tracking, Negotiation, Collection 'C' forms.
Š Appoint new channel partners and technical training with distributors & dealers sales person. Promotion and able
to communicate effectively with new clients.
Š Prospecting of Projects meets Architect, Builders & Electrical Consultant
P Responsibility of Meets operational requirements: Promotional programs, analytical competitor reporting, market
operating reviews, cost, penetration, receivables, etc. Metric targets will address volume, penetration and timing.
Š Responsibility of planning the stocks and coordinating with R&D management Team.
Š Ensure submission of weekly activity report to R.M & monthly performance report to Ceo.
Grainger Industrial Supply India Pvt Ltd. (Chennai, TN)
Assistance Sales Manager
Mar 2009 - Sep 2012
RESPONSIBILITY:
‰ Managing the LV Motors (Marathon Motors), Industrial Fan (Marathon Fan’s), Geysers(Racold)Pumps
(Grundfos Pump), Compressors (Atlas copco Industrial Piston) across Tamilnadu and Pondicherry.
Š Responsibility of handling the dealer’s, end-users & oem’s entire distribution network in terms of Po
progress, order booking, order tracking,Stock planning, negotiation, payment collection, collection 'c' forms.
Š Brand awareness & approval- providing technical details, providing of datasheets, drawings test certificates,
visit by vendor.
Š Focus on doing back to back orders rather than stock & sale.
Š Project strategy : end user inquiry funnel management, depth partner – lead generation, order booking
targets, funnel targets, order input targets
O Depth partner strategy : wallet share target, revival target, new partners target, counter coverage target, slab
based differentiation, loyalty programs (viz. Schemes, spiffs)
¡ Ensure submission of daily activity report to branch manager & monthly performance report to product
manager
& RM
Kutti & Kasi.(Chennai, TN)
Sales – Engineer.
Jan 2007 - Feb 2009
RESPONSIBILITY:
‰ Managing the LV Motors (Crompton Motors), Pumps (Crompton Pump), Geysers(Crompton )Switch gears
(Schneider electric) across Chennai and Pondicherry.
Š Products Handling Industrial Motors, Pumps, Variable speed drives, Process Automation and Switch gears.
Š Responsibility of handling the Industries, Engineering & OEM’s entire network in terms of Order booking,
Payment collection, Collection 'C' forms.
Š Peruse sales lead, visit existing and new customers, assess customer needs and suggest appropriate products and
services, respond to customers’ enquiries, negotiate prices and delivery times within limits of authority, and
conclude sales orders to meet revenue targets.
Š Ensure submission of daily activity report to branch manager & monthly performance report to CEO.

Education

Paventhar Bharathidasan College Of Engineering & Tech, Tiruchirappalli,Tamilnadu (ANNA UNIVERSITY)
B.E - (Electrical & Electronics Engineering)
Aug 2003 - Apr 2006
Full Time
Dhanalakshmi Srinivasan Polytechnic College. Perambalur,Tamilnadu (BOARD OF TECHNICAL EDUCATION)
DIPLOMA (Electrical & Electronics Engineering)
Apr 2000 - May 2003
Full Time 3 years

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